Paws & Whiskers Rescue / Donor Analytics

Donor Analytics

JM

Gift Size Distribution

Donors and revenue by gift band

Donor LTV by Segment

Estimated 5-year value

Recurring vs One-Time Revenue

Monthly split

Retention Cohort

% of donors still giving N months after acquisition

CohortM0M1M2M3M4M5M6M7M8M9M10M11
Jan
100
86
72
59
46
38
33
30
27
21
15
11
Feb
103
84
67
55
48
43
37
30
22
17
15
Mar
98
81
69
60
52
42
32
25
22
21
Apr
99
85
73
60
47
38
32
30
27
May
103
85
68
55
47
42
37
30
Jun
98
81
68
60
52
43
33
Jul
98
85
73
60
48
38
Aug
103
85
69
55
46
Sep
99
81
68
59
Oct
98
84
73
Nov
103
86
Dec
100